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Posts Tagged ‘Allergan’

From Collagen to Fibroblasts: the Evolution of Dermal Fillers

Friday, July 9th, 2010

The last two years have seen a decrease in the use of collagen-based dermal fillers—and it shows in the announcements by two leading makers, Allergan and Johnson & Johnson, that they will no longer produce their respective collagen products (the human-derived CosmoDerm and CosmoPlast, the bovine Zyderm and Zyplast for Allergan; the porcine Evolence for Johnson & Johnson). For more than two decades, collagen has been the preferred filler for many cosmetic surgeons. Considering the origins of donor tissue, it is understandable that questions could arise. Plus, collagen-based fillers require skin allergy testing and are relatively short-lived compared to the next generation of fillers.

As in many markets, money drives the evolution of new products, and dermal fillers are no exception. The popularity of non-animal hyaluronic acid (HA) dermal fillers (known as replacement fillers because they replace lost volume) and PLLA and PMMA fillers (known as stimulatory fillers because they stimulate collagen and fibroblast production) has been strong in the recent past. Radiesse, Juvéderm, Perlane, Restylane, and Sculptra currently dominate the US market. Dermatologists report HA, PMMA, and PLLA fillers as being more versatile, longer-lasting, bulkier, and better for deep-volume filling than collagen.

But what about fine and thin line use, such as for foreheads or smokers lines around the mouth? Collagen was usually considered better for those applications. But Restylane Fine Lines is one HA product that makers hope to take over what used to be collagen territory.

What will the world of dermal fillers look like in the future?  Change is certainly underway. Although fillers that indirectly stimulate fibroblast production are holding sway, direct injection of fibroblasts with Human Dermal Fibroblasts (HDFs) may be a trend. UK dermatologists are currently testing Valveta, a filler derived from the foreskins of male babies that is reputed to repopulate skin with healthy young cells and be long-lasting, if not permanent.

Allergan Pledges $1 Million to Support ‘Latisse Wishes’ Campaign

Saturday, April 4th, 2009

At a red carpet Hollywood event March 27th, Brooke Shields, Mandy Moore, Marisa Tomei, and other big name celebrities were in attendance to support Allergan’s new Latisse Wishes campaign.

The campaign aims to raise money for the Make-A-Wish foundation, and will generate interest in Allergan’s new eyelash enhancement drug. A $500,000 initial contribution to Make-A-Wish was announced at the event.

Latisse is the first drug to be approved by the FDA for the treatment of hypotrichosis (inadequate eyelashes). When applied to the base of the upper eyelids, it stimulates the growth of thicker, darker lashes.

Beauty expert and participant, Anastasia Soare, enthusiastically expressed her support, saying “I constantly work to help make women’s beauty wishes come true, and now we can help children’s wishes come true through the LATISSE™ Wishes campaign.”

It isn’t a mere coincidence that the Make-A-Wish foundation was the chosen beneficiary; the superstitious tradition of “blowing on an eyelash to make a wish come true” provides a clever marketing strategy, now backed by philanthropy.

Allergan is encouraging consumers to help increase the donation amount by visiting www.Latisse.com and registering their support. From now until the end of the year, the company will donate 5 dollars for each new registration, up to one million dollars.

Latisse is now available at our office in Tulsa; give us a call for more information.